Penguin Books the latest publisher to jump aboard the very fast-rolling iPad bandwagon. They’ve bet heavily on the role of the iPad and its direct effect on the publishing industry and have made their feelings very well known with this video. I love the idea of allowing kids to interact with the new forms of media, but the iPad isn’t exactly the cheapest toy, that can be flung about like the good old fashioned book. Its interesting to see how future generations will be immersed in these technologies from such a young age, and it will be interesting to see how books take a back seat and become what vinyls are in todays digital music age.
Daily Archive for March 13th, 2010
This conceptual video is a corporate collaborative research project, Mag+, initiated by Bonnier R&D into the experience of reading magazines on handheld digital devices. It illustrates one possible vision for digital magazines in the near future.
They’ve nailed the user interface in my opinion. It’s simple, intuitive and extremely clever. Browsing between articles left to right, heating up to reveal contextual menus, love it! Read more about it here.

